foxfirefey (
foxfirefey) wrote in
dreamwidth_meta2012-10-12 12:31 pm
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Dark Social
Dark Social: We Have the Whole History of the Web Wrong
Summary: even before the big social networks started coming into focus, lots of social sharing on the web happened in places not so easily measured--chat and email, for instance--a practice that still continues to exert a greater influence on website visits than any social network today
Summary: even before the big social networks started coming into focus, lots of social sharing on the web happened in places not so easily measured--chat and email, for instance--a practice that still continues to exert a greater influence on website visits than any social network today
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I spent the years before I joined LJ, 1996-2003, on IRC nearly every day. While some of that was one on one chatting, a lot of it was in channels, and I was definitely using the web primarily to make and keep social connections.