foxfirefey (
foxfirefey) wrote in
dreamwidth_meta2009-04-20 01:53 pm
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Google Analytics
LiveJournal has never allowed any real web analytics to be added to personal journals, although sponsored communities were able to get them. Sure, you could add stat counters or web bugs from LJ Toys. But I'm unaware of any way on LiveJournal to get the referral URL of people who were linking to your post, save for the recently implemented and entirely optional pingbacks.
Dreamwidth, however, is going to give paid users Google Analytics as a feature. This means that paid users will be able to know who in DW is linking to them, leading to some interesting changes from the way things used to be. I think this has the potential to surprise and upset people.
For instance, let's say you link to someone's post in a friends only post in your journal or use <user name="user"> to link to their journal in a locked post. Some of your access given subscribers click on that link, and if the user you linked to is paid and using Google Analytics, they'll know you were talking about them in a post they don't have access to, and if you linked to a specific post, they'll know which post you're talking about. Stealth talking about people has become that much harder and unreliable.
There's a limited ability to avoid this. URLs are automatically turned into links; you can do formatting to make it unlinked, so people have to copy and paste, but some people have browser extensions that will autolink anything that looks close to a URL, so you can't always depend on that. You'll have to go above and beyond to obfuscate the link to make sure that doesn't happen and not use user tags to link to someone--but if you don't do that, someone is bound to make a Greasemonkey script that could go to a highlighted name, and they'll still get the referral. Edit:
charmian and
kaki point out that URL obfuscators might get used more, like TinyURL and anonym.to. I agree with this! However, there are even browse add ons that resolve those services to their actual URLs, so even that is not a failsafe.
What effects do you think this is going to have on social interactions on Dreamwidth? What other effects will Google Analytics have on users?
Dreamwidth, however, is going to give paid users Google Analytics as a feature. This means that paid users will be able to know who in DW is linking to them, leading to some interesting changes from the way things used to be. I think this has the potential to surprise and upset people.
For instance, let's say you link to someone's post in a friends only post in your journal or use <user name="user"> to link to their journal in a locked post. Some of your access given subscribers click on that link, and if the user you linked to is paid and using Google Analytics, they'll know you were talking about them in a post they don't have access to, and if you linked to a specific post, they'll know which post you're talking about. Stealth talking about people has become that much harder and unreliable.
There's a limited ability to avoid this. URLs are automatically turned into links; you can do formatting to make it unlinked, so people have to copy and paste, but some people have browser extensions that will autolink anything that looks close to a URL, so you can't always depend on that. You'll have to go above and beyond to obfuscate the link to make sure that doesn't happen and not use user tags to link to someone--but if you don't do that, someone is bound to make a Greasemonkey script that could go to a highlighted name, and they'll still get the referral. Edit:
![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
What effects do you think this is going to have on social interactions on Dreamwidth? What other effects will Google Analytics have on users?
no subject
Personally, I agree that it will have an effect, but I'm not particularly sure how much of one it would have to the average user. I think that the kind of person who is going to actively run this sort of analysis to determine who is reading their content and from where is going to be doing it anyway, so the effect is already in place and adding GA won't increase it by any significant fraction.
As to other byproducts of having this feature... I'm hoping that it will help motivate people to create interesting content because they want to see more people reading what they're saying. I'd love to see DW be a home for 'famous blogs' and people who are aspiring to become pundits or activists or what-have-you. Do I think that's our target market or anything? No, we're a community first and foremost, but I think the feature definitely helps us.
no subject
But yes, I agree that people who create content might like to see who is viewing their content from where. A side effect is that some people who didn't know before how much people were watching them might either feel disappointed (not enough people!) or creeped out (they were unaware of all of the silent watchers).
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